REEL ’26 — Planetlambo, AI production company and Tech Market Lab in Latin America

We are a global Tech Market Lab, working for brands all over the world. We design, produce and scale advertising campaigns, immersive experiences and intelligent agents for leading brands like McDonald's, Unilever and Danone. We integrate artificial intelligence where it adds value — from hybrid flows with traditional production to AI-native workflows — according to each brand's brief.

We operate with a flexible workflow that adapts to each brand's brief. AI can be integrated at any stage of the process: ideation and concept, art direction, visual generation, post-production or multi-platform adaptation. Depending on the case, its role ranges from a targeted contribution within traditional pipelines to end-to-end AI-native flows, accelerating timelines up to 80% vs. traditional methods.

Not exclusively. We do advertising production and post-production with AI: hybrid productions combining traditional shoots with generative AI, AI-powered post-production, or pieces 100% generated with artificial intelligence. We adapt the workflow to each brand's brief, not the other way around.

We work with enterprise brands and startups that want to scale with AI. Our flex model adapts to each brief: from full hero campaigns to innovation pilots that integrate generative AI into existing operations.

Each project is quoted based on scope, technical complexity and timelines. We work with three models: per project (closed campaigns), monthly retainer (brands with continuous flow) and innovation pilots (contained budgets to validate AI in existing operations). Book a free 30-minute call and we'll build a tailored proposal.

A 100% AI piece can be delivered in 2-4 weeks vs. 6-12 weeks for a comparable traditional shoot. Hybrid flows optimize post-production, cutting up to 80% of the time in stages like retouching, multi-platform adaptations and versioning. Each brief gets its own milestone map.

Yes. We sign NDAs before any sensitive brief conversation and operate with workflows where each client's data, models and assets are isolated. We have experience with regulated brands (food, financial, retail) and corporate legal processes.

We are a Tech Market Lab. Our core is integrating frontier technology — generative AI, computer vision, multimodal agents — into brands' creative and production processes. We work directly with brands or as a technical partner for existing creative agencies.

Yes. We calibrate generative models with each brand's visual, tonal and product guidelines before generating a single piece. This includes palette, typography, language, packaging codes and do's & don'ts. Every output goes through brand QA before delivery.

We define KPIs in the initial brief: production cost reduction, time-to-market speed, lift in engagement, conversion or awareness. For AI agents and immersive experiences we measure interactions, retention and assisted conversion. We deliver reports with data integrated into the client's analytics stack.